Rushi Market Research Services Global

  Maintain a customer-centric Approach.. -  A customer-centric way of doing business is fo cused on  providing a positive customer experience before and after the sale . Why should companies have this focus? In order to drive r epeat business, enhance customer loyalty and improve business growth.

 

 

1. Adoption of e-commerce  IT adoption in e-commerce is mainly driven by the following objectives:  Improve interactions with existing customers and increase geographic reach.  Enhance sales and service to drive overall efficiency and visibility. Automate order processing and improve brand awareness in markets. Boston Computer Exchange launched in 1982. It was an online marketplace for people interested in selling their used computers. The 1990s saw the emergence of eCommerce as we know it today, with companies such as Amazon and eBay leading the way. Consumer intention to adopt e-commerce is proposed as a behavioral intention to exchange information online, share confidential and monetary information, and engage in product purchases.  The five barriers for the adoption and use of electronic commerce discussed by Deschoolmeester and Hee (6) are :- (1) Security, (2) Cost and speed of internet access, (3) Cost of investment, (4) legal issues and (5) Technology....